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The stake will depend directly on the amount you want to raise compared to your business’s total valuation. Generally, the larger the company, the higher the multiple and valuation an investor would pay for an equity stake.
Your agency valuation will play a large role in influencing how buyers perceive your agency’s worth. Take time before bringing your agency to market to optimize your daily operations, thus increasing the likelihood of a higher valuation. Pay close attention to the multiple being offered.
There is a wide variety of early-stage lenders: large institutional investors, boutique specialist lenders, and high-net-worth individuals are common sources of debt financing. Growth debt, also called venture debt, most often comes as a principal loan accompanied by an interest payment.
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