Remove Demo Remove Sale Remove Valuation
article thumbnail

Customer Retention vs. Acquisition: Experts Share 7 Non-Obvious Strategies & Their Tips

Software Equity Group

In the context of SaaS M&A, buyers and investors hold a similar sentiment: high customer retention can boost your company’s valuation. We consulted a panel of sales and marketing experts to gather insights into building a robust customer base — via both acquisition and retention strategies.

article thumbnail

Customer Retention vs. Acquisition: Experts Share 7 Non-Obvious Strategies & Their Tips

Software Equity Group

In the context of SaaS M&A, buyers and investors hold a similar sentiment: high customer retention can boost your company’s valuation. We consulted a panel of sales and marketing experts to gather insights into building a robust customer base — via both acquisition and retention strategies.

article thumbnail

The 10 Benefits Software Modernization for SaaS Growth or Acquisition

Software Equity Group

Improved sales : better UI/UX will win the demo and pilot “beauty pageant” driving better ARR. Improved sales : better UI/UX will win the demo and pilot “beauty pageant” driving better ARR. As such, it enhances your potential to realize your exit strategy and achieve an attractive valuation in the M&A market. #1.