Profitability Sale Webinar 
Benchmark International
JULY 15, 2024
Join us on July 24th at 1 pm ET / 10 am PT for an exclusive webinar, Selling for Maximum Value: An M&A Expert's Guide To Preparation & Process. This event is designed to guide you through every step of the business sale process, from initial preparation to final negotiation.
Software Equity Group
MARCH 11, 2024
Business owners need to charge enough for their products and services to cover costs and produce profit, but charging too much could drive away potential customers. A sound SaaS pricing strategy can help your company win more customers, reduce churn , drive growth and profitability, and ultimately lead to a higher valuation.
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Software Equity Group
JULY 9, 2024
Software executives may maintain their current role with their company post-sale or even take on additional responsibilities at the acquiring company or its board of directors. However, to maximize the chances of a profitable outcome, founders must proactively prepare for the sale.
Software Equity Group
AUGUST 5, 2024
First, you must find ways to acquire new customers without overspending on sales and marketing. A high LTV:CAC ratio means the business is seeing a good return on its sales and marketing investments. This translates to increased profitability and, in turn, enhances your company’s value in the eyes of investors.
Software Equity Group
MAY 2, 2023
Growing revenue is challenging enough but doing it at scale and efficiently is an entirely different obstacle, and one that sales & marketing leaders face daily. We often find that SaaS executives at early-stage and emerging SaaS companies struggle with sales & marketing more than any other area.
Software Equity Group
APRIL 4, 2023
During the transition, I remained the VP of Marketing while a new leadership team, including a CEO, CTO, CFO, and VP of Sales, were brought on board. Many marketing departments work in silos – I encouraged cross-functional collaboration with sales, product development, and customer success.
Software Equity Group
SEPTEMBER 17, 2024
C Corps are favorable for stock sales, making them ideal for larger exits. However, they may be less advantageous for asset sales due to double taxation. It refers to the fact that C Corp profits are taxed twice: first at the corporate level, then again at the personal level when shareholders receive dividends.
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