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More Than a Number: SaaS Pricing Models and Strategies

Software Equity Group

Business owners need to charge enough for their products and services to cover costs and produce profit, but charging too much could drive away potential customers. A sound SaaS pricing strategy can help your company win more customers, reduce churn , drive growth and profitability, and ultimately lead to a higher valuation.

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The Verdict is In on the Sell Side: Business Valuation Basics

Successful Acquisitions

The Verdict is In on the Sell Side: Business Valuation Basics By Brian Goodhart Valuation is a fundamental aspect of the complex and intricate world of mergers and acquisitions. Today, we will delve into the intricate art and science of valuation, exploring its various components and purposes.

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Customer Churn Analysis: Why It’s Important for M&A

Software Equity Group

Without a base of recurring customers to provide a steady stream of revenue, a business won’t be able to pay its employees and meet other obligations, let alone make a profit. In fact, it’s one of the key metrics private equity firms and strategic buyers analyze to determine a company’s valuation. Read more about that here.

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Legal Considerations for Successful Exit Planning

Software Equity Group

However, to maximize the chances of a profitable outcome, founders must proactively prepare for the sale. We recently hosted a webinar, Unlocking the Full Value of Your Exit—Legal Strategies for Software Leaders , featuring Diamond Innabi , Principal at SEG, and Katherine Markel , Partner at Holland & Knight LLP, a global law firm.

Sale 52
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8 Proven Marketing Strategies for Sustainable Growth

Software Equity Group

If you want to learn more about GTM best practices, sign up for our live webinar on April 20 th. All this tracking and reporting allowed us to understand which channels were working and which weren’t and move budget dollars to the more profitable ones. My rule of thumb was if I put budget dollars towards it, I tracked its ROI.

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How to Optimize Your Company’s LTV to CAC Ratio

Software Equity Group

This translates to increased profitability and, in turn, enhances your company’s value in the eyes of investors. We’ll provide some actionable strategies to help you unlock your SaaS company’s growth potential and increase your valuation for future exit opportunities. This kind of research and analysis can prove incredibly fruitful.

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5 Items Leaders Should Work On To Build Durable, Valuable SaaS Businesses

Software Equity Group

SaaS leaders usually understand this, but they are often less clear on how to create a strong GTM that, in turn, improves valuation. How GTM Success Impacts Valuation Successful GTM strategies can impact your valuation by improving EBITDA, helping you scale, and driving strong retention metrics.